Are you Happy and Engaged?

I found this video to be hilarious, but the not so funny part of it is that the strategies mentioned here for engaging employees are very real in many organisations, leaving a lot to be desired.



Engagement ends with management - How many times does your management team go on retreat to discuss strategic direction, and somehow the real meat of the matter never gets back to you? You're just told, "this is how it's going to be" and are expected to tow the line, no questions asked.

The email - Do you feel valued or engaged when important issues, which heavily impact your core functions, your team or your welfare are communicated via a company-wide email, which most times may get lost in your inbox and you only go search for it and read it after someone who has read it asks your opinion on it?

The ad - Do you know what's happening in your organisation before the wider world, or are you just another nameless face in the sea of nameless faces targeted by expensive advertising? Do you feel empowered to sell what your company is selling, because you have been fully involved in the process from conception to development to implementation?

The Power Point, with loads of clip art - Are you huddled into the staff training room and with your eyes taped open, confronted by a 100 slide Power Point presentation, with charts and tables and revolving text and clip art, which may be full of relevant information, but not dynamic enough to "fire you up" and get your buy-in?

"Noone says they're not". - Are you motivated? Do you feel like you're making a difference and that your work is appreciated and makes an impact on the overall operations and strategic direction of the organisation? Do you feel like getting up in the morning to go do what you do? But more importantly, does management care if you do? Do they ask? Is there any engagement initiative internally to gauge employee morale and solicit feedback?

I can't find HR - Is your well-being shackled to the people in Human Resources? Do you have to be depend wholly on them for any type of information that impacts you, or is there an organisation-wide tripe C structure of communication, collaboration and consultation, which makes giving and getting feedback painless?
Are you an important part of a well oiled machine or just one of a million screws trying to hold it all together? Is internal communications a vital part of your organisation's strategic plan or is it an "aside" that gets remembered when it's time to set targets and deliverables?

Are you happy and engaged?

Posted in: brand ambassador,brand management,corporate brand,employee communications,employee engagement,internal communications,people